♪♪ [Kohlsdorf] Jefferson is a small but vibrant city located directly on the Lincoln Highway.

This progressive community offers a variety of opportunities for art enthusiasts and history buffs alike.

[Matt Wetrich] We have so many things that are great experiences.

It's that kind of small town, calm way of life and get out of the big city and just be away from everything and a little R&R.

And the people here are so welcoming.

[Kohlsdorf] One of the city's most notable landmarks is the Mahanay Memorial Bell Tower.

Erected in 1966, this 12-story structure overlooks the city with panoramic views of the surrounding countryside.

♪♪ [Pat Richards] The bell tower was given to the people of Jefferson by Floyd and Dora Mahanay as a way to honor the family, but also bring something to Jefferson that will honor the Lincoln Highway but also their enjoyment of music and education and community involvement.

[Peg Raney] We have a lot of people that just love the tower.

I love music.

This is a perfect way for our community to share the arts.

(bells ringing) [Pat Richards] The bells ring every 15 minutes and play Westminster chimes.

Then five minutes after the hour two songs will play.

(bells ringing) [Pat Richards] On Wednesdays throughout the summer, we have local people that we call Mahanay maestros that volunteer to play between 12:15 and 12:30.

[Peg Raney] I love the sound.

This is just recognizable that oh, I must be in Jefferson, these bells are playing.

(bells ringing) [Pat Richards] You can ride an elevator up to an observation deck.

Once you're in that observation deck, it's a magical moment.

There are so many things you can see.

♪♪ [Matt Wetrich] The beauty of a small town like this and being the Lincoln Highway going right through the heart of our downtown is that you can park in one spot and you can see everything on foot.

Everything is walkable and we encourage that a lot and we've done some things around the community to really make it walkable, bikeable.

♪♪ [Kohlsdorf] Jefferson is quickly becoming known for its robust art scene, which creates a unique backdrop for local businesses inspired by historic preservation and agriculture, including The Centennial restaurant, woodworking shop RVP 1875 and Greene Goods Market and Greenhouse just outside of town, plus much, much more.

[Pat Richards] You have to stop in Jefferson, Iowa.

This is a town that is full of vitality and volunteerism and a lot of attractions and stores and places to visit.

[Matt Wetrich] I think we are kind of leading the way for how a small town in rural American can survive and grow.

So, really proud of all the cool things that we have going on.

(bells ringing) ♪♪